Saturday, March 22, 2014

What Is Innovation?

I define innovation as "The ability to see what is NOT there and then develop a service or product to fill the gap" The marketplace is always changing and you don't need to be focused on this next technological breakthrough instead focus on what is happening now. 

One of the markets is health and fitness. There are health clubs for women only. There are ones that attract younger people and I have even heard about naked yoga...I think I will pass on this one.
What about the biggest growing segment of the population...the Baby Boomers? 

Click the link below to read an article about a health club focused for the over 50 crowd. I think this story is really about innovation. They did not invent health clubs...they saw a gap and filled it.

You can do the same in your business or if you have an idea for a business...act on it.

When You Change Your Mindset...You Change Your Results,
Richard
http://www.entrepreneur.com/article/232134

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